BUSTED: 3 Myths About Sales

Subject-matter experts and women entrepreneurs: If you “hate” sales and want to enroll clients with ease and joy, here’s a blog busting some long-standing myths that will change your relationship with sales.

Build a Business, Marketing, MindsetRachel LubchanskyJune 28, 2022Comment

4 Steps to go from Solopreneur to CEO successfully.

Being a solopreneur is NOT sustainable.

And yet, when you first start your business, there aren't resources to hire anything out.

Everything depends on you showing up to do it.

That’s why burnout is so prevalent in the first business years. The faster you move from solopreneur to CEO the faster you’ll start enjoying what you do.

Build a Business, Entrepreneurship, Marketing, Personal BrandingNama TasiJune 15, 2022business growth, solopreneur, ceo, business stages

5 Steps to a Marketing Strategy that Sticks -- Better than Spaghetti

Getting a business off the ground often looks like throwing spaghetti at a wall -- and seeing what sticks. That doesn’t work, but this does. Here are five steps to a marketing strategy that sticks.

MarketingRachel LubchanskyJune 14, 2022Comment

How to Grow your Business without Social Media.

You can grow your business without depending on social media if this isn’t a way that lights you up, by leaning into your natural “communication love language”.

Build a Business, Entrepreneurship, MarketingNama TasiJune 8, 2022social media, community, communication, build a business, business growth

Turn Followers Into Friends

Building an audience, wherever and however you choose to do it, is a part of growing your business. But what if you want more than just followers that feel like strangers? Time to turn your followers into friends.

Branding, Build a Business, Entrepreneurship, Marketing, Personal BrandingJenna DeardorffFebruary 9, 2022Target Audience, marketing, content marketing strategy, Ideal Client, social media, nurture

Case Study: Confidence Through Coaching

Meet Aviva, the founder of Family Love Letters, which helps people discover, share and preserve their family stories. Read more of her story and how she built the confidence to sign new clients consistently.

Build a Business, Case Study, Entrepreneurship, Inspiration, Marketing, MindsetJenna DeardorffJanuary 20, 2022case study, confidence, clients, focus, mindset, consistency, consistent revenue, marketing

The Energy of Marketing

Creating visibility isn't about volume, it's about energy. It's about how you're feeling when you show up and the way you're putting your message out there. Create content from magnetic energy.

Build a Business, Entrepreneurship, Inspiration, Marketing, MindsetJenna DeardorffJanuary 19, 2022visibility, energy, visible, clients, Ideal Client, content, content marketing strategy

How To Sell Your Offer

One of the keys to growing your business to its first $50K is knowing how to sell your offer. And yet, learning to create and sell an offer is one of the big things holding newbies back from getting their business going and growing. Let’s get back to the basics.

Build a Business, Entrepreneurship, MarketingJenna DeardorffDecember 8, 2021offer, selling

How to Create an Offer

How do you create the perfect offer? If only there was such a thing, right? There may not be a magical blueprint out there, but there is a super simple tip that can help you right now.

Build a Business, Entrepreneurship, MarketingJenna DeardorffOctober 27, 2021offer, build a business, clients, selling

4 Ways to Give Value

Give value, give value, give value! You hear it all the time, right? But what does "giving value" actually mean? I’m giving you 4 simple ways you can create value for your audience.

Build a Business, Inspiration, MarketingJenna DeardorffOctober 6, 2021value, content, content marketing strategy, clients

Selling Essentials

Selling is easy. Our brains just try to make it hard. When you learn how to cut out the noise, ignore the shiny objects distracting you around every corner, and control the doubt your brain is dishing out... Selling really is easy -- and, dare I say, FUN.

Build a Business, Marketing, MindsetJenna DeardorffAugust 24, 2021selling, essentials, business essentials, Target Audience, offer, mindset

Holding 2 Truths

Have you ever noticed how as one door closes, another one opens? The entrepreneurial journey is a dichotomy of 2 truths: the ups and the downs. When you learn how to carry 2 truths, move through them and keep them from becoming a problem, building your business becomes easier, more joyful, and more rewarding.

Build a Business, Entrepreneurship, Marketing, MindsetJenna DeardorffAugust 16, 20215 steps to 5k, mindset, simple, overwhelmed, build a business

Reaching Your Money Goals

If you aren’t hitting your goals and making consistent revenue in your business yet, there's a reason. The first step is figuring out what that is. Then, you can incorporate some key elements to set yourself up for success.

Build a Business, Entrepreneurship, Marketing, MindsetJenna DeardorffAugust 10, 2021goals, revenue, build a business, business foundations, training

Creating a Firm Foundation

Creating a firm foundation is the first step to building a business that is scalable and sustainable, meaning it will grow with you and your people over time.

Once you have these essential pieces in place, you can build upon them, rather than scrambling or feeling overwhelmed as your business moves through its different stages of growth.

Build a Business, Entrepreneurship, Marketing, MindsetJenna DeardorffAugust 6, 2021business foundations, build a business, business essentials

Business Not Lighting You Up?

Starting a solopreneur business means that you're trying a lot of new things. You get caught up in the daily doings - many of which don't light you up or fill your soul's purpose - and before you know it, you've lost your spark. But it doesn't have to be this way.

Build a Business, Entrepreneurship, Inspiration, Marketing, MindsetJenna DeardorffJuly 26, 2021training, 5 steps to 5k, business, burnout, brain drama, entrepreneurship, simplicity, Ideal Client, essentials, selling, mindset

How To Attract Your Dream Clients

Working with and being surrounded by incredible clients who inspire you to deliver on your best offer is totally possible for you. You just need to uncover your unique strengths, values and personality and be brave enough to share them.

Build a Business, Entrepreneurship, Inspiration, Marketing, Mindset, Sheer ImpactJenna DeardorffJuly 23, 2021clients, attract, Ideal Client, Sheer Impact conference, training, 5 steps to 5k, consistent revenue

5 Steps to Momentum and Money

The approach of trying to be and do everything does not work. There’s a simpler way to build momentum and it boils down to just 5 essential steps.

Build a Business, Entrepreneurship, Inspiration, Mindset, MarketingJenna DeardorffJuly 16, 2021momentum, build a business, consistency, mindset, stability, process, success, focus, vision, training

Building a Business Doesn't Have to be Hard

Building a business doesn’t have to be hard.

You just need to know what to do.

When you have clarity, know the steps to take and what to focus on, everything becomes so much easier, and your business feels more joyful and aligned with what you originally envisioned.