7 Common Personal Branding Blunders

7 Common Personal Branding Blunders

It used to be that those who invested in developing their personal brand had more professional opportunities and a leg up on the competition. But now, having one is more of a must-have. The reality of today’s world is that you need to develop your unique personal...
4 Ways to Build Your Magnetic Personal Brand

4 Ways to Build Your Magnetic Personal Brand

Are you a stay-at-home-mom who’s considering what to do next? Are you an aspiring entrepreneur hoping to build a business larger than home-base? Are you a therapist, artist, or some other service-based business owner looking to build your name? Personal branding is...
6 Steps to Building Your Brand (+ a Worksheet!)

6 Steps to Building Your Brand (+ a Worksheet!)

BRANDING. I’ve found that so many people are confused when they hear this word. Do you struggle to understand what a brand is and how to create one? One of my favorite quotes is from Amazon.com’s CEO: “Branding is what people say about you when you’re not...
How established is your personal brand?

How established is your personal brand?

Whenever I run into friends or colleagues in the grocery store, early on a Sunday morning or as I’m walking the kids to school, people often ask “Are you on your way to a meeting? Why are you so dressed up?” I awkwardly shy away from the question and say: “I don’t...