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Strategies and Tools to Launch and Run Your Business

10 Things to Do in Your First Year of Business

You’ve done it. You’ve made the decision to take a leap and finally dive into your first year of business. Congratulations! You’re riding high, excited about the freedom and possibilities that are just around the bend, and can’t wait to bring your passions into the...

Should You Really “Niche Down?”

Before I talk about the who, when, why, and how, I want to talk about what it really means to “niche down." For starters, let’s look at the definition of “niche” because there are two that I think are applicable here. What is a “niche?" Courtesy of the Oxford...

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